The role of social media in Government comms


The role of social media in Government comms

What is the role of social media in Government communications? Every month Chartered Institute of Public Relations (CIPR) Social Media Panel member Russell Goldsmith publishes a podcast, and this month he examines the topic in detail.

Russell interviewed Department of Business, Innovations & Skills’ Betony Kelly and Elayne Phillips, Head of Strategic Analytics and Evaluation in the Communications Group at the Department for Environment, Food and Rural Affairs (Defra).

cipr_podcastThe 30 minute long show covers a wide range of topics including:

  • how social media is used when it comes to sharing Government related content
  • building relationships between Government departments and online audiences
  • differences between public and private sector social media comms
  • Open Policy making

Plus it also features an exclusive comment from Alex Aiken, @alexanderaiken the Executive Director for Government Communications.

The discussion continues on Twitter at #ciprcsuite – do Tweet your thoughts about the show using that hashtag.

You can subscribe to this series of podcasts on iTunes by searching ‘ciprsm podcasts’ in the iTunes store or following this link.

To be involved in future shows contact Russell @russgoldsmith, find the panel @ciprsm or go to

Listen to the show here or below.

Post author: Rachel Miller

First published on All Things IC blog 26 September 2014.


How to create, map and keep stakeholder relationships-image

How to create, map and keep stakeholder relationships

Having the ear of a senior leader can transform the way you work. If they view you as a trusted adviser, it can create endless opportunities for you to excel in your role and deliv...

Read moreRead more
10 tips to transform your storytelling-image

10 tips to transform your storytelling

Stories have the ability to transport us into other worlds, fire up our imaginations, make an emotional connection and resonate long after ending. Today I have 10 tips to help tran...

Read moreRead more
Why you need to improve line manager communication-image

Why you need to improve line manager communication

Lack of line manager communication skills (52%) is the single most pressing challenge facing IC pros today. Communicators’ lack of planning threatens to keep IC as a tactical...

Read moreRead more

Leave a comment

Post commentPost comment


Learn about internal comms

Who’s hired All Things IC
Get updates by email
Download the All Things IC app