Director of Media,The British Red Cross
Location: Moorgate, London
Contract type: Permanent
Closing date: 24 July 2017.
Hours per week: 35
Salary: Circa GBP 80,000 per annum
About the role
The British Red Cross have an exciting new opportunity for an outstanding individual to lead our media function.
The Director of Media is responsible for planning and overseeing the external positioning of the British Red Cross through earned and owned channels. The role includes the management of a large team including news, social media, multimedia and PR communications as well as having responsibility for developing our relationships with celebrity supporters.
This is a high-profile, pivotal position within the organisation at a time when the British Red Cross is responding to many of the key issues of our time. These range from responding to the recent terrorist and major fire incidents in London and Manchester, natural disasters across the world, the refugee crisis in Europe, and an ageing population struggling with the gap between home and hospital here in the UK.
The Director of Media provides leadership to our voice in highlighting humanitarian crisis, raising funds and advocating for change. The role is fast paced and hands-on which would suit a bright, highly-skilled individual who is energised by leading emergency response communications and thinking on their feet.
- Ensuring an integrated news and PR strategy is in place (including journalist contact strategy) for the British Red Cross, coupled with an ambitious celebrity engagement and deployment strategy
- Maintaining oversight and development of external messaging and narrative to the highest quality, ensuring it is picked up by influential external outlets
- Ensuring profile plans are in place for key organisational representatives (e.g. CEO) and that all spokespeople are media trained as necessary
- Demonstrating leadership on media and public relations handling in the event of a UK or international crisis, and achieving effective collaboration with colleagues across the Red Cross
- Overseeing and managing the divisional budget, working closely with finance colleague
About the team
The role of Director of Media sits within the Communications and Engagement directorate which tells the stories about who we are, what we do, what we believe, and the difference we make to people’s lives – so that both externally and internally people act, behave, or make decisions in a way that results in a positive change for people in crisis.
About the person
To be successful in the role you will have:
- Proven ability to drive, develop and implement successful public relations campaigns across a wide range of outlets, including mass reach and social media
- Experience working at a senior level providing advice and counsel to executive leadership team with the ability to influence and persuade
- Strong team leader with ability to develop and motivate large teams
- Must have crisis and issues management experience and work effectively under pressure
Closing date for applications is 10am on Monday 24 of July. This role is being managed by Michael Page Marketing on behalf of the British Red Cross; to apply, please send your CV and a covering letter showing how you meet our requirements for this role to Claire Frankal at Michael Page Marketing –
About the organisation
The British Red Cross helps millions of people in the UK and around the world to prepare for, respond to and recover from emergencies, disasters and conflicts.
Our volunteers and staff help people in crisis to live independently by providing support at home, mobility aids and transport. We also teach first aid skills.
We are part of the global Red Cross and Red Crescent humanitarian network. We refuse to ignore people in crisis.
We offer a wide range of staff benefits, these include:
36 days holiday (including Bank Holidays)
Up to 6% contributory pension
The British Red Cross is committed to being an inclusive employer with a diverse workforce. We encourage applications from people from the widest possible diversity of backgrounds, cultures and experiences – including disabled and ethnic minority candidates. This is to contribute to the breadth of experience we need to respond to people in crisis.
The British Red Cross, incorporated by Royal Charter 1908, is a charity registered in England and Wales (220949) and Scotland (SC037738).
Refusing to ignore people in crisis