• Full Time
  • Bootle
  • Applications have closed

Senior Internal Communications Manager, Health and Safety Executive (HSE)
Location: Bootle, North West, L20 7HS
Salary: £37,022 – £43,675
Closing date: 28 March 2018
Reference: 1575150
Senior Executive Officer, Band 3.

Job description
Great Britain’s health and safety record is the envy of much of the world. Central to this is protecting people in a proportionate and effective way, supporting both innovation and productivity.

The Senior Internal Communications Manager will develop and implement high quality internal communication campaigns and activity that engage people, lead them through change and provide a clear direction and sense of purpose.

This new role is central to the delivery of our strategies and provides the opportunity to lead core components of the work. It is based within a new communications, insight and engagement function which implements the Government Communication Service modern operating model.

You will be a key member of the Engagement and Policy Division, which is helping to build HSE’s reputation and develop it as a modern regulator.

As a member of the Civil Service, every individual will be expected to demonstrate leadership qualities, both personally and by supporting colleagues. You will need to be inspiring about our work, confident in your engagement and empower your teams to deliver. You will also foster a ‘One HSE’ culture, encouraging mutual respect and an inclusive environment where we value diversity as well as our different skills, experience and specialisms.

Role Description:

Reporting to the Head of Internal Communications, and acting as a trusted advisor on communications, you will manage internal engagement campaigns and support organisational and cultural change.

You will develop and deliver engaging two-way internal communications, support leaders in building engagement with colleagues and give professional advice on best practice communications.


• Lead and motivate your team, identifying development needs, and building professional standards.

• Contribute to the implementation of an internal communications strategy to help improve colleague engagement.

• Manage the development of audience-led, multi-media internal engagement activity that support the delivery of our business objectives as set out in the annual communications plan.

• Project manage all elements of high quality OASIS campaigns including the audience insight and segmentation, setting of SMART objectives, budget maintenance, campaign activity and evaluation.

• Establish new and maintain current internal communications channels, specifically driving innovation in engagement through digital channels.

• Develop creative content for internal communications campaigns and channels. Ensure tone, language and format is accessible for target audiences.

• Be a key advisor to senior managers on internal change and transformational programmes.

• Identify innovative ways to encourage two-way communication.

• Undertake effective research, measurement and evaluation for all internal communications to inform objectives are met and lessons learned.

Person specification



• Strong leadership skills, both within your own team and more widely across the organisation, coaching and developing direct reports and colleagues.

• Substantial internal communications experience in complex organisations with geographically dispersed people.

• Experience of developing and implementing internal communications campaigns and ability to analyse and use qualitative data effectively.

• Use of fresh thinking and new and innovative ideas, turning complex information into clear proposals and engaging content for audiences.

• Thorough understanding of how people react to change and ability to respond positively and quickly to unexpected developments.

• Experience of advising those in more senior positions on the handling of internal communications on complex challenges and successfully influencing colleagues at all levels within the organisation.

• Experience of delivering innovative digital engagement campaigns.

• Well-developed stakeholder and project management skills.

• Strong written and verbal communications skills.

• Strong personal leadership skills, both within your own team and more widely across the organisation, coaching and developing direct reports and colleagues.


• Qualifications in communications, marketing or equivalent.


We’ll assess you against these competencies during the selection process:


Making effecting decisions:

• Recognise patterns and trends in a wide range of evidence/data and draw key conclusions.

Changing and improving:

• Actively encourage ideas from a range of sources and stakeholders and use these to inform thinking

• Develop a strong and understanding of different internal audiences. Use this knowledge to ensure tone, language and format of internal communication is easily accessible to and read by a range of staff groups.

Changing and improving:
• Actively encourage ideas from a range of sources and stakeholders and use these to inform thinking.

Managing a quality service:
• Work with the team to set priorities, goals, objectives and timescales.

Leading and Communicating:
• Take opportunities to regularly communicate and interact with staff, helping to clarify goals and activities and the links between these and departmental strategy.

• Establish two way and face-to-face communication channels where possible to build employee engagement. Reinforce these channels during organisational change.


Leading and communicating:
• Communicate using the appropriate styles, methods and timing including digital channels, to maximise understanding and impact.

Collaborating and partnering:
• Establish relationships with a wide range of stakeholders to support delivery of business outcomes.

• Manage and coordinate all activity in internal communication plans, including deploying resources and managing risks.


Manage a quality service:
• Develop proposals to improve the quality of service with involvement from a diverse range of staff, stakeholders or delivery partners.

• Assess the effectiveness of internal communication and act on staff feedback to ensure communication is timely, relevant and meets the needs of the business and internal audiences.

• Explore employee engagement data to understand the context for internal communication.

Contact point for applicants

For more information or to discuss the vacancy, please contact;

Tressy Wojtowicz 0203 028 3445
Dee Imlah 0203 028 4250

Sift/interview dates and location
Sift to be held w/c 2 April 2018
Interviews to be held in Bootle, Merseyside w/c 16 April 2018.

About HSE

The Health and Safety Executive is an independent regulator. Our work touches virtually every sector of Great Britain’s industries and the constantly evolving nature of work and technology. Combining experts from numerous field s, our employees strive to keep people and their working environments safe. We don’t just inspect workplaces and enforce the law, we campaign for better H&S practice, we shape and review guidance and regulations, we provide specialist products and services both here and overseas, and we produce crucial research and statistics – all towards our goal #HelpGBWorkWell.

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