A Question of Comms: Anne Marie Kiernan

The latest Comms pro to sit in my hot seat is Anne Marie Kiernan, Head of Internal Communications at Kellogg Europe.

Read on to discover Anne Marie’s top radio show recommendation, plus her advice for people wanting to work in this field.

Would you like to sit in my hot seat? Here’s the questions you need to answer for the chance to see your name here.

I’ll hand you over…

Q) What’s the best career advice you’ve been given or read?

To be clear on my personal brand so that everyone I know experiences that brand when they meet with me. Also to be aware of limiting beliefs that might be holding me back.

Further reading on the All Things IC blog: A beginner’s guide to personal branding.

Q) What do you love most about working in this field?

The chance to make a difference and elevate our profession

Q) What is the biggest challenge internal communicators face?

Not being able to stick to a plan because it’s always changing.

Further reading on the All Things IC blog: How to prepare your employees for the future.

Q) What phrase or statistic do you repeat constantly in your work?

Employee generated video, culture of conversation, listening leaders, the role of communications in building the workplace of the future – I could give you a long list!

Q) What advice would you give someone thinking about starting a career in comms?

You don’t have to have a comms or marketing qualification just a great command of your language and a passion for storytelling.

Q) What does a typical day or working week look like for you?

No two days are the same, it’s hectic but exciting. My work is very diverse, from counsel for the area president, to video storyboarding, from creative visuals to guiding someone on tone of voice. It keeps it interesting.

Q) Name a book or podcast you think every communicator should learn from, and why you’ve chosen it.

Engage for Success Radio – great variety of subjects covering the breath of employee experience. Provocative and full of ideas you can try

Q) What’s your top tip to make sure internal comms is inclusive?

Involving any business representative groups as a sounding board.

Q) Where can people find you online?

The best place to find me is on LinkedIn.

Post author: Anne Marie Kiernan.

Thank you very much Anne Marie, I enjoyed reading your answers. I recommend checking out the Engage for Success radio show she mentioned. See the website too for lots of advice and guidance on all things employee engagement related.

Sign up to my mentoring programme

Last week my newsletter readers were given the first chance of signing up to my mentoring programme.

I only open the doors every six months and work with a handful of Comms pros one-to-one, so I can focus properly on you. Thank you to everyone I’ve been working with since January, we’ve certainly had an adventurous six months together! It’s been a pleasure to mentor you through the first half of this year.

Are you the most senior Comms professional in your company? Or perhaps you’re a team of one? Would you benefit from having a peer or experienced Consultant to test ideas with?

If you’re looking for a mentor, now is the time to sign up to my mentoring programme. I know what it’s like to work in a senior position and feel isolated at the top. I love being the mentor I wish I’d had, guiding Comms professionals and Consultants through difficult decisions.

I offer three months and six months options and this is limited to the first five Comms pros to get in touch.

I hope you have a great week. Thank you for stopping by,


Picture credit: LinkedIn.

First published on the All Things IC blog 5 July 2020.

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