Tesco and O2 have a tweet-off
Banter between Tesco and O2 on Twitter 15 October 2012. Is tweet-off a phrase?! if so I’m coining it…
Read more >Once upon a time there was a company…
How do you communicate the story of your company and how it started? Is your history consigned to a downloadable pdf on your website, is it a slide or two in your induction presentation or mentioned as part of your recruitment process? Storytelling is becoming increasingly popular in internal comms and the lines between internal […]
Read more >The word on the street is O2
Tonight Twitter has been awash with reports of the social media team at O2 responding to a customer’s query using street slang. The image on this page is a snapshot of the conversation. A couple of Storify reports have been created of the conversation between customer @Tunde24_7 and the @O2 team where you can see the […]
Read more >Nine steps to delivering a successful staff event
One of the many strings that internal comms professionals are required to have to their bow is to advise on and create events. But is there a recipe for success? What makes a good event and what should your approach be? Jessica Bull is Strategy Communications Officer for Parliamentary ICT, UK Houses of Parliament. She is […]
Read more >Social storm in a teapot
How important is content creation? Corp Comms magazine and agency Blue Rubicon have released a report entitled Content: Business Critical or Emperor’s New Clothes, which is packed full of stories and is a snazzy read. It includes responses from a survey of corporate affairs directors and is a picture of their views on and confidence in producing and […]
Read more >Using emotive communication for reputation management
One of the many benefits of Twitter is its ability to connect you with new and interesting people. Last week student Kamila Sosnowska (pictured) got in touch with me after reading my article on how Coca-Cola is putting the fizz into its comms. She is currently studying at the University of Edinburgh Business School, undertaking […]
Read more >HootSuite launches Conversations
HootSuite has launched a new service for internal communications called Conversations. It’s a collaboration tool that allows you to have real-time, internal conversations with everyone in your organisation or with individual teams, without leaving the HootSuite dashboard. You can find out more by watching the overview video: I asked internal comms pros via Twitter […]
Read more >Comms pros are qualified to celebrate
Over the past 24 hours internal comms pros have been discovering whether or not they have successfully passed the Internal Communications diploma by the Chartered Institute of Public Relations (CIPR). Lots have been recognised on Twitter @theICcrowd – do tweet to share your news. Richard Cooper is Internal Communications Manager at the Open University. Here […]
Read more >Time to SMILE
Enterprise Social Networks (ESN) are everywhere; you can’t move in the comms world at the moment without coming across a seminar or training course about them. I’ve featured them a number of times on my blog and included an overview and explanation here. Do you want to read more about ESN? As ever I welcome your […]
Read more >I’m a poet but didn’t know it
I’m not actually, but couldn’t resist the headline. Sorry. However, I do know a professional communicator who is also a poet in his spare time, and seeing as today is National Poetry Day I thought it would be good to highlight some of his work. Richard Dennison (pictured) manages the intranet and social media for […]
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Social media just got even friendlier
Following my article yesterday about how the Local Government Association (LGA) has introduced a Social Media Friendly Mark, I asked LGA whether they would be open to the idea of other people using their initiative. If you missed the article you can catch up here, but in a nutshell, it is a logo that comms […]
Read more >Local authorities get social media friendly
Have you ever sat in a meeting and wondered whether you’re allowed to tweet the information you’re hearing? How do you decide when to share on social media or not? Do you know if there is a policy in place? It’s easy to see how confusion can happen, and this week a new initiative has […]
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