What Tesco is telling its employees about horsemeat
Like many communications professionals, I am sure I’m not alone in wondering what internal communication activities have been taking place at supermarket giant Tesco in the wake of the horsemeat story. What have they told store colleagues? Are the internal and external messages aligned? How are employees feeling about the headlines? For non-UK readers, in […]
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Turning down the brand volume at Selfridges
Selfridges is one of the most iconic shops in the UK, and like many Brits, I’ve been enjoying watching the new ITV drama Mr Selfridge on Sunday nights that offers a glimpse into the origins of the store. Set in 1909, the show features Harry Gordon Selfridge (Jeremy Piven) and the story of how the […]
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Diary of an Olympic media manager…
The bunting is down but the memories of the London 2012 Olympics are still strong. What was it like to play a key role? Today I’m proud to introduce Eden Black, media manager for the Olympic Delivery Authority – the organisation responsible for the delivery of the London 2012 venues and infrastructure. Here he writes for Diary […]
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A game of digital consequences…
Do you remember the game of consequences? We used to play it in my family at Christmas. In a nutshell, everyone writes down a line of a story, folds down the piece of paper it’s on and passes it to the next person. They then write the next line of the story, fold the paper […]
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Overcoming the weapons of mass distraction
London’s Social Media Week is in full swing and it has been a fantastic week so far, with lots of interesting quotes, statistics and people sharing ideas. I’ve been watching webinars live online all week or catching up afterwards, and have been really struck by the quality of the questions and enthusiasm all round. You can […]
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How Coca-Cola is putting the fizz into its comms
Over the past few days I’ve been reading about Coca-Cola and how it is shaking up the way it communicates, both with its employees and its customers. I always find it interesting to know what brands are doing, so thought I’d highlight what I’ve been reading for the benefit of other comms professionals. I came […]
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No easy way to say this… Comms on Clegg
What is the strategy for communicating mistakes within your organisation? When something goes wrong, do your leaders make themselves accountable, stop the buck at their feet and invite questions? I don’t usually offer any political points of view and don’t intend to start, but felt I had to comment as the internet is currently awash […]
Read more >Royal Mail’s comms team has it licked
The medal haul from Team GB is growing hourly and I’ve been watching the tweets from the Royal Mail’s comms and social media team with interest @royalmailnews and @royalmailstamps. A special stamp is being produced for every Gold medal that is won. Despite their biog stating that the Royal Mail’s comms team only responds to […]
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The final countdown…
The Olympic opening ceremony is less than 24 hours away and London is buzzing with the anticipation. This clip from the hit BBC programme TwentyTwelve has been doing the rounds on Twitter and as a fan of the show I simply have to share it here. It features the excellent Jessica Hynes as Head of […]
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Participation is more important than Pantone…
If you are an internal communication professional, how do you describe what you do in one sentence? This was the question I posed in an article last week. The results were not shocking in the fact they were as varied as I expected, however I was fairly surprised by the negativity encountered by people in […]
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A recipe for Comms success?
This week I came across the phrase ‘corporate blancmange’ and it got me thinking. It was used by the Head of the BBC’s Olympic coverage, Roger Mosey, who was quoted in The Sun as saying he wanted to “try things” rather than let the opening ceremony “become some corporate blancmange that no one likes at […]
Read more >Don’t miss out: Dates for the diary
Conference and award season is in full swing with various options available for professional communicators to choose from including offerings by the Institute of Internal Communication (IoIC), Chartered Institute of Public Relations (CIPR) and Melcrum. As mini Miller is due to make an appearance any day now (fingers crossed!), I won’t be out and about […]
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