How to carry out internal communication audits
When was the last time you audited your company’s internal communication? This month I wrote a short guide for the Institute of Internal communication, @IoICNews, to help internal communicators navigate through some of the options that surround IC audits and make choices that are right for your organisation. It was the first in a series […]
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Marry, date or dump… Helping teams with tone of voice
How can a round of “Marry, date or dump” help you analyse the tone of voice of your corporate communication? You’re in the right place to find out. Kim Borrowdale, (pictured), communications consultant and a former classmate of mine from Kingston University’s post-graduate diploma in Internal Communications Management course, has written for my blog to […]
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How to use Pinterest for internal communication
This week I was interviewed by Russell Working who is a journalist at Ragan Communications in America, about content. We were discussing how content has changed in the world of internal communication and the trends that we have seen inside organisations in recent years; from polished videos to smartphone vids to Vines, and the rise and […]
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How communication can save lives
Did you know that 140,000 people die in the UK each year in situations where first aid might have saved their life? This is as many people as die from cancer. Yet less than one-in-five of us know basic first aid. This shocking statistic was shared with me by Katie Chappelle (pictured) who is PR […]
Read more >How to achieve social media strategy success
Are you working on a social media strategy for your organisation? Do you know where to start or are you looking for advice and guidance? I’ve just finished reading a book that centres around a framework and promises to offer “a unique and comprehensive end-to-end approach” – taking a company from the point of understanding […]
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How to counter event fatigue
At this time of year many internal communication professionals are up to their ears in annual conference planning. How do you counter event fatigue? In the latest in my series of guest articles, I’m proud to introduce Oli Howard. He is Acting Director of Communications and Marketing at UK Disability charity Scope, who support disabled people and their […]
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How Thomas Cook communicated its rebrand internally
What happens when you ask 27,000 employees to keep your new brand under wraps for a fortnight before revealing it to the world? You’re in the right place to find out. Following on from my article on 1 October about the Thomas Cook rebranding, I’m delighted to say that their Comms team got in touch […]
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It’s good to talk… communicating with call centre employees
How do you communicate with call centre employees? What works, what doesn’t and how do you encourage two-way conversations? Following on from my articles on the new BBC Three series The Call Centre and discussion around fly-on-the-wall documentaries in organisations, I’ve got a mini case study to share with you. My thanks to AB who […]
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Using video to inspire employees
How do you tell stories in your organisation? What tools and techniques do you use to demonstrate the journey you’re on as a company and how do you share successes? Last week I read a comment in a LinkedIn group by internal communications specialist Alex Bird @BirdyAlex (pictured). She mentioned that Bromford, a leading social business […]
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Strategy in action: The Vodafone way
How do you communicate a new business strategy with employees, what are the stages you go through and how do you make it part of your company’s DNA? I’m pleased to welcome Padraic Knox, Internal Communications Consultant with Vodafone Ireland. In this guest article he is going to draw on his own experience and examine […]
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How will you communicate in 2023?
What will your business communication and operations look like in 10 years? Will the way employees communicate in 2023 be drastically different from now? Where can you read insights into key business areas that companies need to consider, from organisational structure and innovation to environmental policy? You’re in the right place. This week London-based design […]
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How to get more value from internal communication
How do you turn internal communication strategy into action and get more value from your work? It’s all very well having a top-notch plan, but how does it translate in reality and how do you know when you’ve got it right? I first came across Bill Quirke’s books when I was studying for the Internal Communication […]
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