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CIPR publishes parenting support pack

The Chartered Institute of Public Relations (CIPR) has published a new resource aimed at supporting those caring for school-age children.

It contains advice on how to talk to employers about challenging situations and advice for employers on how to best support their employees, particularly during the pandemic.

PR and Parenting in a Pandemic is free for all to download and includes articles, advice, and even a PR-themed children’s activity pack with competitions and more.

PR and Parenting in a Pandemic

I think it’s a fantastic resource and welcome its publication.

Articles include:

  • ‘How employers can support working parents during lockdown and beyond’ by Shalini Gupta
  • ‘How to talk to your manager about your circumstances’ by Nafisa Shafiq
  • ‘Top Tips for Managing Working Parents’ by Croner, CIPR’s HR partner
  • Children’s Activity Pack.

The children’s activity pack includes activities such as a public relations word search, a spot the difference with a difference, and two competitions for children to enter.

I know my eight-year-old daughter and six-year-old twin sons will love this pack, thank you CIPR.

CIPR President, Mandy Pearse, Chart PR, FCIPR says: “For those with the responsibility of looking after children at the same time as their everyday work, this pandemic has essentially meant working two jobs. Others have found themselves in similarly challenging situations when having to care for loved ones, being off work ill, or struggling with the effects of lockdown.

“This pack acknowledges the hard work of our profession in the most difficult of times. It should provide some useful information for those in management positions and will hopefully raise a smile at the same time.”

Do you know a Comms pro who would benefit from this resource? Download a copy of PR and Parenting in a Pandemic.

Post author: Rachel Miller
First published on the All Things IC blog 22 February 2021.
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