Changing behaviour for better business

Changing behaviour is at the heart of everything we do in internal communication. As professional communicators we help the businesses and organisations that we work with to achieve their aims and work more effectively, efficiently, safely, truthfully and responsibly.

It’s making those connections that takes internal communication to a strategic level, gets buy in from leadership and demonstrates its success.

futureICSo what if you had the opportunity to meet alongside other like-minded internal communicators, get to the root of how changing behaviours can lead to better business, plus have the chance to share your views?

Well I’m delighted to say all that is possible thanks to the upcoming annual conference from CIPR Inside, @CIPRInside, the sector group of the Chartered Institute of Public Relations.

The group is dedicated to internal communication and this event has been created especially for you, people interested in all things IC related.

Regular readers will know I’m on the CIPR Inside committee, helping to shape the future of internal comms on behalf of members and non-members alike, and this year’s conference on 2 October looks set to be a corker.

The pics on this page were taken at last year’s conference, which was also at the Kia Oval, London, where this year’s one will be held.

What can you expect?

The format has been revised and refreshed and it will look at both internal and external communication. Writing on the CIPR website, the team behind the conference state:

“After listening to your feedback we are bringing all these aspects together into our conference this year. We think it’s interesting to look at both sides of the coin –the big and the small, the internal and external communication, the HR and IC teams, the agency – and in-house team, the private and public sectors, and find out how behaviour change is tackled in all aspects of organisations.

“By looking at how internal communication can impact behaviour, what different organisations do to really make a difference and exploring how this is measured to show real value to the business, we will cover all areas you told us you wanted to hear.”

What will you get/learn from the conference?
  • Knowledge of what changing behaviour really means and how it affects your work and your organisation
  • Understand how you can use impactful communication to engage leadership and get their support for internal communication
  • Understand what other organisations are doing to change behaviour – from public to private sector and large and small teams
  • Practical examples of measurement – how and what to measure to get the budgets and show you add value to the bottom line
  • A great opportunity to meet other professionals, network, share ideas and feel inspired about what you do.

Delegates will include internal communication, public relations, human resources and marketing professionals, working at middle to senior management level and with an interest in, responsibility for, or involvement with, internal communication and employee engagement.

Check out this video from a recent CIPR Inside annual IC conference:

Get your tickets here

Tickets are on sale now at the early bird rate, do so take a look at the full information via the CIPR Inside website on what you can expect from the day. The venue worked really well last year and the year before. There’s plenty of space to network, get stuck into the sessions and from memory, the food was nice too!

The early bird rates end at midnight on Monday 8 September. After that the standard rate applies.

Here’s the info you need. I’m very much looking forward to attending and I hope to see you there:

Further reading about the annual IC conference from CIPR Inside
My blog from last year’s conference
Read my blog from the 2012 event

#Intranetnow tickets now on sale

intranetnowTalking of tickets, I bought my ticket for the brand new #intranetnow conference this week.

It’s taking place in London on 2 September and is being organised by the ace Wedge Black, @wedge (yes that is his real name).

The early bird rate is ending today – it’s £60 instead of £120, so do get in quick to secure the best deal.

You can find full information online here and tickets here.  It’s billed as being aimed at “people who like comms, people who like intranets and people who like people” – I’m in!

P.s. If you want to receive an email to let you know when I publish a new blog post, please add your name to the subscription list. I never pass on any information about who has signed up and use it purely to notify you of new articles.


First published: 25 July 2014.

Submit a comment

Your email address will not be published. Required fields are marked *

How can we help?

All Things IC helps practitioners around the globe increase their knowledge of internal communication.

There’s a variety of ways we can support you including trainingconsultancy and 1-2-1 support to boost your skills and confidence.

Or visit the shop to see everything we offer.

Who has hired All Things IC?

Clients say working with All Things IC leaves them feeling inspired, motivated, full of ideas and ready to turn plans into action.

We’re proud to have been invited to work with, and advise, some of the world’s leading brands.

Get in touch...

Would you like to work with All Things IC? Do get in touch below. Please note we only accept guest post ideas from in-house IC pros who have read the blogging guidelines.

Asking for advertising, back links or pitching services? We do not offer these and will not reply. Thank you.