What do communicators need to know about the UK’s decision to leave the EU?
What should we be communicating, when and what’s the next step?
We recorded our conversation as a special edition of his show.
You can hear what we talked about below and online.
Chuck said: “The UK’s vote to leave the EU will have a tremendous impact on the messages companies will be sending to employees. There’s a lot of unknown right now and employees will be looking to their leaders for answers. Internal communicators will have a huge role to play here.
“In this episode, Rachel Miller from All Things IC shares her insights as a Brit and a leader in the world of internal communications. She talks about the role of communicators during this crisis and the tone they need to set. This is a great learning lesson for US communicators as the Presidential election nears closer.”
Thanks for inviting me on Chuck, I enjoyed our conversation.
How are you communicating the UK’s decision? How is it affecting your internal comms? What messaging are you using?
If you have a story to share, do comment below or Tweet me @AllthingsIC.
You can find the Simply-Communicate article and group I reference in the podcast on their website.
I also recommend reading Stuart Bruce’s article: 12 immediate actions for PR, corporate comms professionals..
27 June update: Further reading
Here are some additional articles and resources to help you. Credit to Judith Jones for collating these.:
- Brexit links for corp comms – by Judith Jones @JHJonesComms (read Judith’s original article).
- CEB’s Corporate IT blog post: “Brexit: Questions CIOs Should Ask Now“
- CEB’s Innovation & Strategy blog post: “The Questions All Companies Should Be Asking about Brexit”
- Corporate Counsel’s post “Brexit: Now What?”
- Alex Constantescu of Public Relations Insider has curated several #brexit postings.
Post author: Rachel Miller
First published on the All Things IC blog 24 June 2016.