Website Dogs Trust
Senior Copywriter, Dogs Trust
Location: HQ, London
Closing date: 18 January 2021
Do you believe in the power of language? Can you write with flair? And do you have endless capacity for a joyous dog pun? We might just have the paw-fect opportunity for you! Help Dogs Trust stand out from the crowd by joining our team and producing creative, compelling copy that informs and engages audiences, in our positive, playful tone.
We are looking for a Senior Copywriter to become the editorial lead for the organisation. Helping drive ‘pawsitive’ (sorry!) engagement across our channels, strengthening our brand and encouraging supporter action, through your wonderful way with words.
Dogs Trust is the largest dog welfare charity in the UK with a nationwide network of rehoming centres and charity shops. Last year, Dogs Trust centres cared for over 14,000 dogs; we never put a healthy dog down.
The Content team is part of the Digital Experience team, which sits within the Communications and Digital directorate. Communications and Digital plays a central role at Dogs Trust. We help people know, love and understand the charity and take action to support the charity’s work. We use our understanding of Dogs Trust and audience need to produce impactful and creative on-brand communications, liaising with the media and celebrities, and engaging directly with our supporters.
You will become our tone of voice champion, ensuring consistency across public facing communications and content, showing that we care, while making our audiences feel good – with a few dog puns thrown in for good measure, where appropriate! This will involve coaching colleagues in the team and across the organisation, while also reviewing their work. At the same time, supporting any external agencies to get the tone right.
You will also take a lead on creating and stewarding our various written communication resources; whether it’s creating a bank of powerful case studies to promote our work or producing key messages and advice that can be used by different parts of the business.
Reinforcing our positive brand, you’ll work closely with teams to support our brand, dog welfare and fundraising initiatives with powerful copy to help turn concepts into exciting campaigns that influence audiences.
With exceptional copywriting and editorial skills you will be able to able to manage different projects with ease. And, as an experienced content creator for both online and offline sources you will have passion for writing successful campaign or advertising copy as well as video scripts.
So, if you are a creative writer who wants to see their work deliver change and impact dogs and their owners apply now! We’ll be rover-joyed to have you onboard (last one, we promise!)
The role will be remote initially as we continue to be home based under COVID-19. However, the candidate should be able to commute into our London office in the long term. There is also occasional travel to our rehoming centres across the country in the long term.
To apply for this position please click the APPLY NOW button. Our application process requires you to submit a CV and cover letter explaining your interest and suitability for the role.