What to read this Summer

The sun has had its hat on for weeks and it’s glorious here in London. I can’t remember the last time I spent a day without applying factor 50 sun lotion to my three children and rummaging around for hats and glasses. If your thoughts are turning to holidays and what to read, I have a […]

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Why purpose is the engine of performance

Purpose was a hot topic at last week’s annual conference from the Institute of Internal Communication and today I have news of a brand new book to help you learn more about it. Christine Crofts, Global Employee Engagement Director at Diageo reiterated the value of having a strong sense of purpose at #IoICLive18. She said: […]

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31 books to help you learn about communication

Read any good books lately? I’m going to share my recommended reads with you to help you learn more about internal communication, PR, social media and personal branding. I held my latest Internal Communication Masterclass in London yesterday and shared lots of book titles with the professional communicators who attended. Based on their feedback, I’m […]

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Why you need to focus on The People Business

Why is now the time to focus on internal communication? A brand new book, The People Business, is hitting the shelves next week, I’ve read an advanced copy and think you’ll like it. Authors Annabel Dunstan and Imogen Osborne offer readers a unique, inside perspective on what works and what doesn’t in the world of […]

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How to future proof your career

How can you future proof your comms career? What skills do you need, what are the trends and what do you need to know? I’m delighted to have written a chapter of a brand new book #FuturePRoof: Edition Two, which is published today. It’s the go-to guide for managers of agencies and communication teams to […]

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How to write brilliant marketing material

How can you write sparkling marketing material that gets your organisation noticed? This is the question posed by copywriter, marketing communications expert and author Ashley Hastings. He has written the ultimate guide to writing effective content, with the publication of a brand new book: I’m Here! How To Write Brilliant Marketing Material That Gets Your Business Noticed (CGW […]

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What’s on this week

What’s on this week for comms pros to attend? From debates on the power of culture to an introduction into internal communication, there are lots of events to choose from. Over the past week I’ve published various articles including a free ebook I’ve written a chapter of, #PRStack, plus a brand new infographic guiding you through […]

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Get better at digital PR thanks to PRstack

#PRstack is the largest crowd-sourced education effort in the history of PR practice and is available today. It’s a free ebook that makes sense of the tools market to create a modern workflow for a communication team or public relations agency. If you’re not sure where to start when it comes to understanding the various apps […]

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Your Summer reading list… sorted

What does your Summer reading list look like? If you don’t have one, but would like to spend time on your professional development, or discovering new voices, this article will help. I’ve just bought two books – Richard Branson’s latest, The Virgin Way, and the classic Confessions of an advertising man by David Ogilvy. I […]

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The world’s most significant brands?

What are your most significant brands? The ones you couldn’t live without and would miss if they disappeared tomorrow? I live in a house powered by technology. The Internet of Things is alive and well in the Miller household due to the geekiness of my husband and I. So for me, Apple plays a key […]

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The only way is ethics – how to communicate integrity

Ethics are personal. Just as everybody thinks they have a good sense of humour, so everyone thinks they are ethical. That’s why it can be a challenge for companies to communicate with employees what they mean by “doing business ethically.” I’ve just been featured in a brand new Good Practice Guide by the Institute of Business […]

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Lego beats Apple as world’s most powerful brand

Apple may be the world’s most valuable brand at $128.3bn, but children’s favourite Lego has topped the charts as the world’s most powerful brand. Lego has just knocked Ferrari off the top spot (it’s now 9th), scoring highly on a wide variety of measures on Brand Finance‘s Brand Strength Index. These include familiarity, loyalty, promotion, staff satisfaction and […]

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